There are few things more powerful than a great quote. While no two are identical, the very best among them share this quality:  they force the listener to think, reconsider, or reaffirm their actions or beliefs. We’ve compiled 13 such quotes that exemplify what a career with LNL is all about. Let them serve as reminders of the endless opportunity (to grow, to learn, and to prosper) found in commission-based sales.

On an insurance sales career:

“Confidence and enthusiasm are the greatest sales producers in any kind of economy.”
-O.B. Smith

“Don’t sell life insurance. Sell what life insurance can do.”
-Ben Feldman

“To succeed in sales, simply talk to lots of people every day. And here’s what’s exciting – there are lots of people!”
-Jim Rohn

“Nobody counts the number of ads you run; they just remember the impression you make.”
-William Bernbach

“You don’t close a sale; you open a relationship if you want to build a long-term, successful enterprise.”
-Patricia Fripp

On recruiting:

“There are so many people out there looking for you, and you think you’re looking for them.”
-Darryl Van Kirk

“All things being equal, people will do business with, and refer business to, those people they know, like, and trust.
-Bob Burg

“You need to create a sense of hope when you are trying to recruit someone … hope of a better life, of a better lifestyle, or a richer and more fulfilling world for their family. Giving someone hope where they have not had it before will magnetize them to you and your business.”
-Doug Firebaugh

On setting goals:

“Without goals, and plans to reach them, you are like a ship that has set sail with no destination.”
-Fitzhugh Dodson

“The ability to convert ideas into things is the secret to outward success.”
-Henry Ward Beecher

“You must have long term goals to keep you from being frustrated by short term failures.”
-Charles C. Noble

“It doesn’t matter where you are coming from. It only matters where you are going.”
-Brian Tracy

“Whatever your dreams may be, they’re not big enough.”
-Roger Smith, President and CEO of Liberty National Life Insurance Company

Which quote do you find most inspiring? What’s your favorite quote not listed here, and how does it apply to your career with Liberty National?